Access Panel

Access Panel > About Access Panel
With the rapid development of social economy, increasingly improvement of people’s living standards and the steady segmentation of product market, it is becoming harder and harder to recruit and invite target people to participate in marketing research. In order to solve effectively the problems in data collection, ePanel started to establish its Access Panel since 2004. Under the management of systematical technical platform, and following several years of accumulation, it has matured into a consumer database, the members of which can be accessed easily via multiple communication methods including telephone, internet, mobile SMS, mail, etc.
ePanel Access Panel
Total Numbers:1,046,563(At the end of 30st JUN, 2010)

With a view to constantly exploration and practice, ePanel has built a series of management strategies for Access Panel recruitment and maintenance. Using strict quality control guidelines and systematic management with Contact-Verify-Renew procedures, we ensure the truth of panelists’ personal data and their active participation in surveys. Meanwhile, we constantly renew and enrich information about our panelists’ daily lives and behaviors so as to provide a solid data foundation for high quality marketing research.
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